THE TEST OF TIME…..
HOW MATURE IS YOUR SKIN?
Introducing New DerMend® Mature Skin Solutions
Remember when you were a kid and the word “immature” was an insult? Well, now you’re grown up and you may be feeling the same way about the word “mature.” But, it’s a fact of life, and when it comes to your skin, there is a very specific path to maturity and you may not be happy with the direction in which it’s heading.
When dermatologists talk about mature skin, they are usually referring to people over the age of 50. And, there are significant implications for your 50’s, 60’s, 70’s and beyond. The good news? You can intervene with the ways in which your skin ages and a new line from DerMend® can help.
New DerMend® Mature Skin Solutions is a line of three dermatologist-recommended products that can help your skin better weather the “test of time.” Remember, not everyone’s mature skin issues are the same, so DerMend® Mature Skin Solutions offers a new line of products that may help with your particular need.
“One needs to begin examining the skin on one’s body around the age of 50 for subtle and not so subtle changes,” said Iowa dermatologist, Roger Ceilley, MD. “There is a huge tendency to focus on the face, but the trap is that the rest of your body may be neglected and then you wind up playing catch-up and it may be very late in the ‘maturing’ process.” Dr. Ceilley identifies a maturing process by which the skin becomes thinner, collagen levels drop and skin may become more fragile, bruises more easily and may become chronically itchy. “Once you’re in this cycle,” explains Dr. Ceilley, “you almost don’t know what to treat first.” However, only one of these conditions may affect your skin, so it’s important to identify the problem and look for the right product with which to address it.
DerMend® Mature Skin Solutions features DerMend® Fragile Skin Moisturizing Formula, DerMend® Moisturizing Anti-Itch Lotion and DerMend® Moisturizing Bruise Formula. Depending on your skin’s particular needs, one of the three products in the DerMend® Mature Skin Solutions line, used in a daily skincare regimen for your body, can help every inch of you keep pace with the years.
DerMend® Fragile Skin Moisturizing Formula ($29.99, 4.5oz) helps rejuvenate thin, fragile, mature skin with such skin-loving ingredients as hyaluronic acid, retinol, glycolic acid, niacinamide and five critical ceramides to help make your skin more resilient and fresher looking. It is a lightweight, fragrance-free cream that absorbs easily and quickly and helps leave skin looking restored and rejuvenated.
DerMend® Moisturizing Anti-Itch Lotion ($19.99, 8oz.) features the ingredient pramoxine hydrochloride 1% for the temporary relief of itching associated with minor skin irritations. Steroid-free, it quickly addresses a very common problem of mature skin – itchiness. “Skin may itch more as we get older, because it may be drier and lacking in adequate hydration,” explains Dr. Ceilley. “We don’t know why exactly, but it seems that as skin reaches the age of 65, it may become itchier. The problem is this skin disturbance can keep one from getting a good night’s sleep and that is not a good thing at any age, but especially as we get older.“ An ingredient such as pramoxine hydrochloride 1% can rapidly interfere with the itch/scratch cycle helping you to have calmer skin and a good night’s sleep.
DerMend® Moisturizing Bruise Formula ($29.99, 4.5oz) is a must for skin as it matures. As skin becomes thinner and more fragile, it may bruise more easily. Medications such as blood thinners may leave skin especially vulnerable to the development of bruises of all colors and sizes and may leave one yearning for “cover-up” clothing no matter how what the season. DerMend® Moisturizing Bruise Formula helps improve the appearance of bruised skin with a proprietary blend of ceramides, alpha hydroxy acid, arnica oil and retinol. These ingredients help to restore and rejuvenate the skin’s natural barrier.
“If you haven’t already implemented a skincare routine that encompasses every inch of you, you’re missing a very important opportunity in the lifecycle of your skin,” said Dr. Ceilley.
DerMend® Mature Skin Solutions can help make your daily regimen quick and easy and . . . it won’t leave people guessing about your age by the look of your skin!
DerMend® Moisturizing Anti-Itch Lotion can be found at Walgreens and CVS (early May), DerMend® Fragile Skin Moisturizing Formula can be purchased at CVS (early May), andDerMend® Moisturizing Bruise Formula is available at CVS, Walmart, Walgreens, Rite Aid, and Meijer locations nationwide. All three products can also be purchased online at LovelySkin.com.